by Reina Ciccarone | Jul 11, 2020 | Email Marketing
In our post, we will provide you with the basic steps on how to get started with email marketing along with best practices and tips to get you started out on the right path to a successful email marketing strategy. Step 1: What is your goal? First things first, define...
by Reina Ciccarone | Feb 16, 2020 | Email Marketing
Marketo is mostly known as an email marketing system, but they have extensive landing page functionality that can be used at all levels of a funnel. By building a scaffold using their guided landing page template, we’re able to create as many variations as can...
by Reina Ciccarone | Jan 30, 2020 | Email Marketing
If you read our blog on How to get started with Email Marketing, you learned the importance of setting goals for your campaigns, and putting together a content plan. Next comes the fun part, designing and adding your content to the email template. When it comes to...